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April 17, 2020

Creating Your Own Lane: Podcasters Edition

Creating Your Own Lane: Podcasters Edition

There are thousands of podcasts available. You can’t find a market that is untouched. High demand has caused every market to become oversaturated. Now, podcasters must learn how to stand out so that they have no competition. In this episode of...

There are thousands of podcasts available. You can’t find a market that is untouched. High demand has caused every market to become oversaturated. Now, podcasters must learn how to stand out so that they have no competition. In this episode of Podcasters Edition, we’re diving deep into the strategies for creating your own lane.

We have enough generic content. When I work with clients, one of the most important things I stress is creating an entirely new market so that your podcast never becomes obsolete. The truth is, I had to create my own lane myself. I’m not telling you to do anything I haven’t already done! If you do some research, you’ll see a ton of podcast companies in the world. They’re all marketed with the same message of “we can save you time.” It’s generic and repetitive. Creating my own lane meant standing for something different.

As a Podcaster, you need to understand what your “difference” is and commit to it. The biggest key to this is delivering a solution in a way that no one else can! Yes, there are a ton of people that can make websites or produce podcasts. But the process and results we get our clients at the Elite Podcast Marketing Agency is why we’re successful!

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